// For freelance web designers & developers

You didn’t go freelance
to make cold calls.

StellarReach finds local businesses with weak websites, builds each one a personalized redesign demo — automatically — and runs the follow-up from your own inbox. Prospecting keeps happening on the days you’re heads-down on client work.

One seat · your inbox · from $49/month

The freelancer’s catch-22

Every solo web developer runs into the same wall.

1

When you’re delivering, you’re not prospecting. A good month of client work is a month of nothing entering the pipeline behind it.

2

So the work runs out, and you prospect in a panic. Cold calls and cold emails, sent fast, to whoever you can find — the lowest-converting outreach there is, done at the worst possible time.

3

You take the first job that says yes. Usually underpriced, usually not the work you wanted, and the cycle starts again.

An agency solves this by hiring someone to prospect. You can’t. So the prospecting has to run without you.

What runs while you’re billing hours

01

It finds and scores them

Proto — our prospect finder, named for a star that hasn’t ignited yet — scans a market and scores each business’s site with a vision AI: outdated design, broken on mobile, missing the basics. You never open a lead that wasn’t worth opening.

02

It builds the proof

Each prospect gets a real, shareable redesign of their own homepage, built in minutes. Not a template — their business, their content, their brand, executed properly. It’s the portfolio piece you’d never have time to spec for free.

03

It runs the follow-up

Outreach, project brief, nudge and farewell send themselves from your own inbox, in your voice, paced to business hours. The chase stops the second a real person replies — and that reply lands with you.

See exactly what your prospects see →

A warm lead is just a cold lead you did the work for first

Same business, same you. The only variable is what they’re holding when you first speak.

The cold call

  • You interrupt someone who never asked to hear from you.
  • You ask them to imagine a better website — the hardest sell in design.
  • You’re a stranger asking for time, before you’ve given anything.
  • It doesn’t scale past your own voice — and it stops the day you get busy.

The warm lead

  • They open an email and find their own site, redesigned.
  • There’s nothing to imagine — they can click it.
  • You’re a professional who already did the work.
  • It runs at whatever volume you set, on the days you’re unavailable.

Proof beats pitches. That’s the whole product in four words.

Built for one person doing everything

Sell the demo without a sales call

Put a fixed price on every demo you send. The prospect fills in a short form, three of those answers tell you whether the job still lands at that price, and Stripe invoices them from your own account — a deposit up front and a balance you send when you’re ready. The flat-price offer is included on the $49 Starter plan, and it is the single biggest time-saver if discovery calls are what you dread.

Your inbox, your name

Sends as you — your Gmail, Microsoft 365 / Outlook, or SendGrid, your domain, your signature. Nothing you send mentions us. Your prospect sees a freelancer who does excellent work, not a tool.

Deliverability you don’t have to become an expert in

You have no ops person, so this is handled for you: every recipient’s domain is checked before send, your SPF/DKIM/DMARC is checked, sends are paced to business hours under a daily cap, and every email carries a one-click, CAN-SPAM-compliant unsubscribe with a permanent suppression list.

The chase stops when they answer

When a prospect replies, StellarReach tells the genuine responses from the bounces, auto-replies and opt-outs, moves the lead to engaged, and drops it in your Replies inbox. Nothing automated ever emails someone who has already written back to you.

One clear next action per lead

The lead card tells you the one thing to do next — not thirty fields to maintain. It’s built for working a lead toward a deal, which is the only CRM work a freelancer has time for.

When they buy, ship it in a click

The demo is already clean, deliverable markup. Export it as a ready-to-deploy zip — images downloaded and re-pointed, forms wired up — or deploy it straight to a private repo and a live site in your own GitHub and Netlify accounts.

Pay for what you actually use

A flat $49/month for the seat, plus prepaid AI usage you draw down — with a hard spend cap you set. A slow month costs you the seat and almost nothing else. No minimum lead volume, no annual contract.

Set it up once

Answer an interview about your business — what you sell, who you want, what a good lead looks like — and the Funnel Blueprint drafts your scoring rubric, target markets, demo brief and your first emails. You read every line and edit it before a single setting is written, and it never overwrites anything you’ve already changed yourself.

Your rules, your pricing, your voice

The scoring rubric, target categories, prices and all email copy are yours to tune. Nothing here writes in a house style you didn’t choose.

Straight answers

Is this worth it for one person?

The Starter plan is one seat at $49/month with a 14-day free trial, and it’s the plan the flat-price offer ships on. It costs less than an hour of most freelance rates, and it replaces the prospecting block you were never going to do consistently while delivering client work.

Do I have to make cold calls?

No. The whole loop is built around email that leads with a finished demo rather than a phone script. You can call a lead if you want to — there’s a tap-to-call link and optional click-to-call on every card — but nothing requires it.

How is this different from a cold email tool?

A sequencer sends whatever you write to whatever list you upload. StellarReach does the two steps before that: finding and scoring the businesses worth contacting, and building each one a personalized demo of their own site redesigned. The email is the last step, not the product. See the full comparison →

Will this make me look like a spammer?

Every recipient’s domain is checked before send, sends are paced to business hours under a daily cap, your SPF/DKIM/DMARC is checked, and every email carries a one-click unsubscribe with a permanent suppression list. The automated follow-up also stops the moment a real person replies.

What happens when I grow into a team?

Plans move up in seats and daily send volume — Growth is 3 seats, Scale is 10, Agency is 25. Each teammate connects their own inbox and sends rotate across the team automatically. Your settings, prompts and lead history carry over; you change the plan, not the workspace.

Already running a team?

Seat rotation across your reps’ inboxes, market exclusivity, and multi-brand workspaces are the agency end of the same product.

See StellarReach for agencies →

Your next client already has a bad website.

Spin up a workspace, point it at your market, and let StellarReach build the demos and run the follow-up — while you get on with the work you’re actually good at.

Start free for 14 days

One seat, $49/month after the trial · cancel anytime · no cold calls