// Add-on · Exclusivity Period
StellarReach was deliberately built so two agencies can work the same market — there is no global lock on a prospect. The Exclusivity Period add-on is the switch that stops that happening to you: when StellarReach's automated outreach emails a business first, you hold it for 60 days, and no other StellarReach agency's outreach can reach it while you do.
A merchant who received an AI redesign on Tuesday is worth far less to the agency that sends one on Thursday. The scarcity here isn’t manufactured — overlap genuinely destroys the value of the pitch. So we sell the thing that’s actually scarce: being first.
The demo works because it’s a surprise. The second one that lands in the same inbox is a commodity, and the third is spam. Being first isn’t a nice-to-have in this channel — it’s most of the advantage.
Prospects are scoped per workspace, on purpose: two agencies can each track the same domain independently, and neither ever learns who the other is. You’ll see only that a business was already contacted through StellarReach — never by whom. Without this add-on, nothing stops another StellarReach agency working the street you just swept.
You picked the market, tuned the rubric, and got there first. The lease just makes that head start hold for long enough to convert it.
The moment your first outreach email to a business is committed to send, a 60-day hold starts. It fires exactly once per business per workspace — on an immediate send that’s the send itself; with best-time sending or send-time spread switched on, it’s when the email is queued for its slot. Emails you type by hand don’t start a hold.
Every genuine signal from the prospect pushes the window out another 60 days: their first demo click, a visit to their project brief, a message to the brief assistant, a call connected through your phone provider, a reply. Your own activity never extends it — only theirs. A live conversation can’t time out from under you.
No engagement, and the hold expires and the business returns to the pool. That’s deliberate: a lock you can sit on forever would just let early movers freeze whole markets. If a quiet lead is still worth holding, you can keep it — see the pricing below.
A business already held elsewhere is marked as claimed in your pipeline, with the date the hold lapses — so you know to come back rather than wondering why an email didn’t go.
If you’re paying to hold quiet leads, an email each week lists exactly which ones and what they cost, with a nudge to release the ones that have gone cold. A hold you’ve forgotten about is money leaking, so we tell you rather than quietly billing.
Drop a hold from the lead whenever you like and the charge stops. Nothing here is a commitment beyond the month you’re in.
$39 per seat per month (or $390 per seat per year, about two months free), charged at your plan’s seat count — so $39 on Starter, $117 on Growth, $390 on Scale and $975 on Agency. That covers every hold your workspace earns by being first, for as long as each lead keeps engaging.
Holding a lead that has gone quiet, past its free window, is $5 per lead per month — opt in per lead, cancel per lead. You’re only ever billed for holds you deliberately kept.
Add or remove it anytime from Settings → Billing. See all pricing →
Astronomy has a convention called the proprietary period: the team that gathered a set of telescope observations gets an exclusive window to work with the data before it becomes public. Not a permanent claim on the sky — just first use, for a while, because they did the work of pointing the telescope. That’s the shape of this add-on, and where its name comes from.
Spin up a workspace, point StellarReach at any market, and hold what you reach first.
Create your workspaceWant the whole picture? How StellarReach works →
