Everything it takes to fill your pipeline — automatically.
Find the right businesses, show up with proof already built, and let the
follow-up run itself. Here's the whole loop.
Before you lift a finger
Find the businesses worth winning, then show up with proof
Meet Proto, the StellarReach prospect finder — named for a protostar, a
star that hasn't ignited yet, which is exactly what a prospect is. Proto
scans a market and scores every site with a vision AI, the way a person
would but at scale, so you spend time only on the leads worth a pitch.
Then you decide what a promising one is worth: a personalized demo site
generated in minutes — the spark — or a site-health scorecard that costs
a fraction of it, with the demo built only for the prospects who ask.
Either way you send something they can click instead of describing what
you could do.
Vision scoring: outdated design, broken mobile, missing essentials, business size fit
A rubric you control — criteria, thresholds and target categories — running on a schedule or on demand
Reach-out / maybe / skip verdicts, so the noise never reaches you
A real demo, personalized rather than a template dump, hosted under your brand — a link to send, not an attachment
Businesses with no website at all are kept too, in their own greenfield pool — review them and promote the ones you want, and the demo is designed from scratch off what Maps knows about them
The follow-up runs itself. You just work the deal.
Outreach, project brief, nudge and farewell send themselves from your own
inbox, in your voice, gated to business hours and a daily cap — and stop
the moment a real human replies. From there you work them to a deal on the
lead card: a focused workspace, not a CRM data-dump, showing one next
action with everything else tucked into tap-to-open pills. It works as
well on a phone between meetings as at your desk. The board runs frozen →
cold → warm → hot, and when the deal closes you mark it ⭐ Won — ignition:
the protostar Proto spotted finally lights up.
Sends from your own Gmail, Outlook or SendGrid — your domain, your signature — with open and click tracking so you know who's warm before you call
Call, Emails, Brief, Demo and Follow-up collapse into pills you tap to open; heat-coded borders flag what's overdue, hot or replied
One-tap call rings your phone first, then bridges the prospect, and logs the outcome automatically
Installs to your home screen and opens straight into your pipeline — thumb-sized targets, light offline resilience when the signal drops
Three ways to approach a lead. You pick, per workspace.
A generated demo is the most persuasive first touch there is, and the most
expensive. So it is a setting rather than an assumption — and the third
option is the one most agencies land on.
Send a finished redesign
Every promising lead gets a demo built before you reach out. The strongest
opener there is, and you pay for a build on each lead whether or not they
ever open the email.
Send their scorecard
They get a report on their own site instead — how they show up in
search, how it holds up on a phone, what a visitor notices first —
with a button on it to request the redesign. You pay for a build only when
somebody presses it.
Both, split by score
Set a threshold: leads above it get the finished redesign, everyone below
gets the scorecard. Your build budget goes to the leads most likely to
earn it, and the rest still get a real first touch rather than nothing.
Requested redesigns are built by AI in minutes, or by hand by your own team if
you would rather. Either way the ask, the build and the delivery run
themselves, and the lead is marked as having raised its hand.
Safe by default. You're always in control.
Cold outreach lives or dies on your sender reputation — so StellarReach is
built to protect the domain your business runs on, and to never send anything
in your name that you haven't set the rules for.
You choose how much runs unattended
Out of the box the pipeline runs on its own: a prospect that clears your
score is promoted, a page is built, and that build goes into the outreach
queue. Your control at that stage is the scoring rubric and thresholds you
set. Want a human in the loop instead? Switch off auto-routing and every
score waits for you to promote it, or turn on the quality gate so any
redesign that isn't a real improvement is held for review. The later
stages — nudge, farewell and the optional ones — stay off until you switch
them on, and everything is bounded by your sending hours and daily cap.
Built to protect your domain
Turn on warm-up for a newly connected inbox and it ramps over three weeks
instead of blasting from day one, and any inbox gets flagged if its open
rate starts slipping. Volume stays paced by safe
per-inbox limits, a shared workspace cap, business-hours-only windows on
the days you pick, and rotation across your connected inboxes. The day’s
outreach can fan out across a window you choose instead of leaving in one
burst, so two prospects down the same street don’t compare notes on
identical timestamps. Your SPF,
DKIM and DMARC are verified and scored, addresses are checked before send,
and every email carries a one-click CAN-SPAM unsubscribe with a permanent
suppression list an opt-out can't slip past.
Nothing runs in the dark
Your deliverability health — auth score, warm-up status, undeliverable and
suppression counts — sits on your reports page alongside the daily
reach-out / maybe / skip funnel. Per-workspace spend caps, a hard monthly
budget and a monthly scoring limit pause the AI before a run can surprise
you, on cost or on volume.
Outreach always sends from your own inbox and domain. Full white-label
demos — no “powered by” badge — unlock on Growth and above, along with
your own domain on the links themselves: demos, scorecards and project
briefs served from demos.youragency.com, and replies able to come
back on your domain rather than ours. Scale and Agency add separate, isolated
workspaces per brand, each with its own inbox, settings and data.
A seat and an inbox per rep
Invite your team as members, each connecting their own Gmail or Outlook
inbox. Sends rotate across the team’s inboxes — least-loaded first,
sticky per lead, within safe per-inbox caps — and replies route back from
whichever inbox sent them.
Your rules, not ours
Scoring rubric, target categories, score thresholds, pricing and all email
copy are settings, not code. Usage is prepaid and pay-as-you-go on every
plan — or bring your own AI keys on Scale & Agency and pay those
providers directly.
Set up for your trade, not ours
A new workspace starts on web-design defaults. The Funnel Blueprint
replaces them with yours: answer about twenty short questions — what you
sell, who you want to reach, what makes a lead worth chasing — and it
drafts your scoring criteria and rubric, your target markets, the page
built for each prospect, your project-brief page and your first emails.
You read every line and edit it before a single setting is written, it
refuses to overwrite anything you have already changed yourself, and one
Undo puts the last apply back. Included in every plan.
Plugs into the stack you already run
Prospects push into your own CRM, mail sends from your own mailboxes, and
calls run on your own telephony account — billed by your provider, never
marked up by us.
CRM
Zoho
HubSpot
Pipedrive
Close
Salesforce
GoHighLevel
EspoCRM
Webhook
Email & mailboxes
Gmail
Microsoft 365 / Outlook
SendGrid
Calling
Twilio
Telnyx
They say yes. Then what?
The demo is the wedge, not the deliverable. Pricing, invoicing and handover
run on your own accounts — your Stripe, your GitHub, your Netlify.
Nothing routes through us and we never take a cut.
Put a price on it before the call
Set one flat price and every demo carries it. The prospect fills in a
short form, and three of those answers — how many pages, whether a
logo has to be designed, and anything transactional like booking or
payments — decide whether the job still lands at that price. The
acceptance reaches your rep already labelled send the invoice or
call them first. Stripe is optional here: without it the offer
still works as a qualifier.
Invoice from your own Stripe
Connect your own Stripe account and the invoice goes out from it, so the
money reaches you directly and never passes through StellarReach. It bills
in two halves that always sum to the price — a deposit up front, 50%
by default, and the balance when you send it — with Stripe Tax
handling tax on your own account. Switch on pay-now and an in-scope
acceptance can settle the deposit right on the confirmation page.
Hand over the finished site
Export it as a zip that deploys as-is: the pictures downloaded and
re-pointed so the page stops depending on their old host, the forms wired
up to actually deliver, and a handover checklist that never names us. Or
deploy it straight to a private repo and a live site in
your own GitHub and Netlify accounts — it publishes
in seconds with no build step, and you point the client’s domain at
it when you’re ready.
Add Astro, a mission specialist, to the pipeline
Astro — the optional AI mission specialist
The core loop — Proto's find & score, the demos, the automated
follow-up — is included in every plan. Astro (the AI Assistant add-on)
is the optional layer on top: it sits inside the pipeline with your
reps, suggests the next step on a lead, preps calls and drafts scripts,
writes emails in your voice, builds proposals and pricing, researches
prospects, and reads the whole funnel for managers.